Winn-Dixie Pledges July Fourth Profits To Wounded Warriors

By Sandy Meyer Winn-Dixie donated all profits at its grocery stores made on the Fourth of July to support the Wounded Warrior Project’s Independence Program. The Independence Program is designed to help warriors who rely on their families and friends for support due to injuries they have suffered, such as brain injury, spinal-cord injury, or other neurological conditions. Individualized plans are created with goals to provide a future with purpose at no cost to the warriors or their support teams.

“Winn-Dixie operates in states with some of the highest active duty military populations in the United States,” said Ian McLeod, CEO and president of Southeastern Grocers, parent company of BI-LO, Harveys and Winn-Dixie grocery stores. “I am honored that we are running this program and am thankful to the military men and women and their families for their service and sacrifice.”

The mission of Wounded Warrior Project (WWP) is to honor and empower wounded warriors. WWP’s purpose is to raise awareness and to enlist the public’s aid for the needs of injured service members; to help injured servicemen and women aid and assist each other; and to provide unique, direct programs and services to meet their needs. WWP is a national, nonpartisan organization headquartered in Jacksonville. To get involved and learn more, visit woundedwarriorproject.org. Southeastern Grocers, LLC, parent company and home of BI-LO, Harveys and Winn-Dixie grocery stores, is the fifth-largest conventional supermarket chain in the U.S. and the second-largest conventional supermarket in the southeast based on store count. The company employs nearly 72,000 associates who serve customers in approximately 790 grocery stores, 143 liquor stores and 527 in-store pharmacies throughout eight southeastern states. For more information, visit www.winndixie.com.

“We believe we all have a responsibility to care and contribute to the lives of those who have served and sacrificed for the nation, which is why we are committing every cent of every dollar of profit generated this Independence Day across all of our Winn-Dixie stores to help support the Wounded Warrior Project’s Independence Program,” said McLeod. “We felt it is the right thing to do, and our associates do, too.”